Question - Why do you want this position?
Answer -
Here's where your research about the company will help you stand out among the other candidates. Explain how you've always wanted the opportunity to work with a company that... provides a vital public service, leads the industry in innovative products, whatever... find something specific about that company that you can tie in with your answer. Explain how your qualifications and goals complement the company's mission, vision and values (use specific examples). If you are applying for a position in a company for which you already work, explain how you'll be able to apply and expand on the knowledge and experience you've gained from your current position, and will be able to increase your contributions and value to the company through your new responsibilities.